2023 Subaru Solterra: teasers...

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Title : 2023 Subaru Solterra: teasers...
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2023 Subaru Solterra: teasers...






The 2023 Subaru Solterra will be Subaru's 1st EV. And is being "developed" with Toyota.

In this case, "developed with..." is code for "they're the same car".

As you can see from the teaser above compared to the Toyota BZ4X, the 2 cars are much more than just similar. They are basically the same car. Just like the Toyota 86GT and Subaru BRZ.
Which is, of course, pretty sad.
Selling a version of Toyota's EV is not really Subaru's best way to enter the EV market. It is, however, the cheapest way to do it, of course.
But I am not sure selling Toyota clones is the best long-term strategy for the brand. This should have at least looked like a Subaru.

Do Subaru buyers really want a Toyota?



 


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